50 Proven Strategies to convert more prospects in your business
Provide Written guarantees
Offer individualistic and unique selling deals
Enlist the benefits of your products and services
Selling exclusive,private,special products
Provide product depth and width offering wide the range of products
Enhance excellence and the quality of products/services
Showcase Lists of product testimonials/customers testimonials
Offer facility to attend Demonstration live or online
Provide the chance to try and buy
Deals with deadlines and time constraints
Proposal for exclusive deadlines
Rebranding and revamping the brand,
Provide Convenient ,Eco friendly packaging, functional and utilitarian packaging
reusable packaging and utility oriented packaging and easy to use packaging
Exposure and advertising of accolades, certificate and awards earned through recognition
Waiting/hold messages on the phone
Various methods to order-by phone/by fax/mail/e mail/online
Favourable payment methods
Financial support options
Offer the possibility of instalment payments
Different method of payments : by card, by cash, transfer etc
Easy Micropayments (via SMS)
Video demonstrations of process, payments
Offer of Complementary, free delivery
Publish Press articles
Highlight Your company vision, mission, values
Highlight Testimonials and feed backs
Instal Multiple follow up ways,e mail,phone,mail etc
Become customer oriented, focussed
Maintain user-friendly both offline and online
Evaluate , Test ,Tweak ,Measure and eliminate ineffective marketing
Analyse and learn from top sellers regarding conversion process and techniques
Contests and challenges between sales people
Appeal to emotions -turn the features in to benefits
Establish a toll free phone no for orders/and information
Plan strategic contests and raffles to engage and convert individuals
Plan and Organize strategic contests and raffles to attract, engange and convert Individuals
Offer continuous training to all sales agents
Provide a common percentage on each sale to all employees as a means of motivating them
Provide commission percentage on each sale to all employees as a means of motivating them
Provide effective communication training to your employees
Enhance the appearance of your office /store
Implement Buy back systems
Welcome customers and potential customers with open doors
Incorporate small gifts in direct mail or postal communications.
Provide complementary shopping/coupons or vouchers/gift vouchers
Establish various loyalty progam with benefits
Provide options for automatic reordering/ordering based on average amount
Brand employee uniforms with slogan or USP on them
implement sales scenarios to train the sales people
Incorporate Webchat or virtual seller on your website
Focus on educating the market about value rather than price
Update your data base
Focus your marketing exclusively only on target groups, audience, traffic, visitors
Generate your ideal customer profile/avatar and identify his or needs
Maintain consistency and reliability by honouring your commitments
Rotate/Modify continuously your offers (don’t repeat the same offer again and again)
